Dr. Alex Spinoso

From a Rented Bedroom in Nevada to a Med Spa Empire in Dallas

In 2017, I was living in a 150 square foot bedroom in a house I shared with five strangers. I was working as a doctor serving inmates in Nevada, eating Aldi groceries, and wondering what I was doing with my life.

Today, I live in suburban Dallas and run multiple 7 and 8 figure businesses.

I decided I was going to figure out how to build something. Not just practice medicine, but own the business of medicine. I started a single clinic. I made every mistake you can make. Bad hires. Bad systems. Bad pricing. I stayed in the building too long doing everything myself because I did not trust anyone else to do it right.

But I kept going. I learned how to build SOPs that actually work. I learned how to hire leaders instead of employees. I learned how to read a P&L like my life depended on it, because it did.

That single clinic became Genesis Lifestyle Medicine. Genesis became 20+ locations across the United States. Along the way, I built and acquired seven other businesses, all in the medical and wellness space, all generating 7 figures or more in annual revenue.

Why I Started Teaching

I did not set out to become a coach or a speaker. I set out to build businesses.

But people kept asking me how I did it. Other doctors. Practice owners. People at conferences. People in my DMs. The same questions over and over: How do you scale without burning out? How do you hire the right people? How do you know when to open a second location?

I realized that the problems I solved building Genesis were the same problems every med spa owner faces. And most of them were trying to figure it out alone.

So I started sharing what I know. First through The Spinoso Podcast. Then through courses. Then through Charismedx, the mastermind community I co-founded with Vaughn Kohler for medical and aesthetic practice owners who are serious about building real businesses.

Background

• Dartmouth-trained, internationally educated physician (MD)
• CEO and co-founder, Genesis Lifestyle Medicine (20+ locations)
• Author, How to Conquer What You Can Control
• Host, The Spinoso Podcast (260+ episodes)
• Co-founder, Charismedx (mastermind for medical and aesthetic entrepreneurs)
• Co-founder: STATUR Skin, Rush Pharmacy, DEFCON1, LifePRP
• Keynote speaker at medical aesthetics and entrepreneurship conferences