Business

From 19 Locations to National Expansion and Beyond - Ep 44

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26 Min Listen

In this episode, I'll talk about why location matters, the importance of services you offer, and marketing strategies that work.

Moving on to marketing, diversifying your marketing channels and budget allocation is key. Collaborating with multiple marketing companies specializing in specific niches ensures a well-rounded marketing strategy. Investing around 10% of your gross income in marketing, or adjusting based on ROI, maintains competitive marketing efforts and promotes business growth.

Welcome to The Spinoso Podcast hosted by CEO, doctor, comic book geek, and car guy, Alex Spinoso. I help people and companies grow - especially in the medical business. While my experience and expertise is in scaling all types of medical businesses to 7, 8, 9-figures or more, I can be a mentor to anyone who wants to take ownership of their lives, become a better leader at home and at work, and overcome any obstacle that stands in their way.

(0:00) - Intro

(2:09) - Location

 (3:38) - One Of Our Biggest Mistakes

(4:40) - Niche Procedures

(11:35) - Stay Clear Of These Specific Services

(15:00) - Marketing

(18:55) - Don't Underestimate Referrals

(20:32) - Outreach

(24:40) - Conclusion

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