How We Grew Our Clinic Without Losing Control | Medical Monday - Ep 89

15 Min Listen

In this episode, I tackle a great question I received while speaking at a BTL event: "How do you know you're ready to expand to new locations?" Brent and I learned the hard way that expanding too quickly across multiple states wasn't the best approach. If we could do it again, we would focus on saturating our first clinic, expanding only when it couldn’t grow any further.

I share key insights on scaling efficiently, the risks of over-expansion, and how to strategically choose a second location. It’s not about just finding new patients, but about selecting the right area where clients want your services and have the means to pay. We also dive into why smaller clinics with fewer employees can be more manageable and profitable, avoiding the headaches of mega-clinics.

Lastly, I talk about the importance of maintaining core values in new locations, even if that means making tough decisions like letting go of staff who don't align. It’s all about creating a strong foundation that allows you to grow sustainably while staying true to your mission.

Welcome to The Spinoso Podcast hosted by CEO, doctor, comic book geek, and car guy, Alex Spinoso. I help people and companies grow - especially in the medical business. While my experience and expertise is in scaling all types of medical businesses to 7, 8, 9-figures or more, I can be a mentor to anyone who wants to take ownership of their lives, become a better leader at home and at work, and overcome any obstacle that stands in their way.

(0:00) - Intro

(0:50) - Expanding too quickly

(3:22) - Neighborhoods

(4:33 - Our rule for weight lists

(7:12) - The fastest way to grow your business

(9:20) - Aquiring is faster than starting from scratch

(11:50) - Closing a new location

(13:36) - Stand on your core values

(14:32) - Conclusion

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