Spiderweb Scaling - Ep 60

In today's podcast, we dive deep into how to maximize your earnings in the medical business. One key point that stood out and is relevant to all entrepreneurs is the importance of building your products and services in a vertically integrated manner, even if you have just one location.

We'll discuss practical strategies for medical professionals, like the benefits of focusing on complementary services that enhance each other, such as combining weight loss with hormone therapy and sexual health treatments. We'll also talk about the importance of maintaining patient relationships and providing comprehensive care that addresses the underlying issues rather than just the symptoms.

Beyond the medical field, these principles apply to any business. Whether you're running a marketing agency or another type of business, the concept of vertical integration and creating value for your clients by offering a full package of services can significantly boost your success.

Welcome to The Spinoso Podcast hosted by CEO, doctor, comic book geek, and car guy, Alex Spinoso. I help people and companies grow - especially in the medical business. While my experience and expertise is in scaling all types of medical businesses to 7, 8, 9-figures or more, I can be a mentor to anyone who wants to take ownership of their lives, become a better leader at home and at work, and overcome any obstacle that stands in their way.

(0:00) - Intro

(1:04) - Overview

(5:21) - Stay focused on your products

(9:54) - Create packages

(13:20) - "Acres of Diamonds"

(22:36) - Show people the results

(30:30) - Big companies focus on clients

(33:58) - Don't dilute your brand

(34:50) - Conclusion

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