Built from 100+ hires across 18 clinics and 7 companies
Five things to get right internally before you recruit.
The four traits that matter, and how to stop hiring warm bodies.
Core values, SOPs, and "recruit to replace yourself."
The "always watching" mindset, referrals, and active recruiting.
The questions that reveal who someone really is, plus red flags.
Base plus upside, why not to give equity early, selling honestly.
Command philosophy, authority, and the hard conversation early.
A real onboarding system, not a day-one checklist.
How to let go and lead over years.
Scorecards and checklists for every module, plus the full book.
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