The way I approach partnerships and strategic alliances is always a win win situation. Most of the time, when I approach businesses, they may not be for sale, sometimes they are, but most of the time they aren't. And as a result of that people are always really defensive when you ask them if they've ever been interested in selling, or if they've ever been interested in growing their clinic to the next level, or getting to the next level of income. And so you have to be very tactful when it comes to approaching business owners, we never go head on, hey, I want to buy your business or sending them a letter, hey, we want to consume you now we try and become friends with them as much as possible, learn about them, learn about their businesses, and then learn about their goals. That's the biggest thing is learn their why. And Simon Sinek obviously has coined that and has a book and a bunch of other stuff about it. But it's very important that you remember that when you're talking to other people, everybody is driven by their own goals, their own aspirations. So if you find out what that clinic owner has, in terms of goals, in terms of aspirations, then you'll be able to have bullets in your gun that you can fire at them and make sure that you're knocking off, Hey, you want more money, we can set that up? Do you want a bigger clinic, we can set that up? Do you want multiple clinics, we can help you with that? Do you want better marketing? Do you want lower cost of pharmaceutical goods, we can do all those things. And so approaching the strategic partners from a point of collaboration rather than competition is very important. Having the foresight to talk about going far, rather than going fast is also extremely important. They're used to doing everything in their business, they're used to taking care of the marketing the bookkeeping, and having nobody else to talk to about the hardships of the business. So even providing support to some of these businesses and counseling to some of these business owners is a huge weight that's taken off their shoulders, when they know they have someone else in the trenches with them. And many people are willing to give up parts of their company for free for you to be able to do that, for that other strategic partnerships that we have are based off of what goods or services that we can provide each other. We have strategic partnerships with our marketing companies, strategic partnerships with our pharmaceutical companies, everything that helps us run our business smoother and better and provide the best quality customer service to our clients, our patients and our staff is who we are interested in doing business with and who we are interested in working and growing with. So always making sure that you have that door open to possibly work with anybody. The number one thing that I see clinics, businesses, any type of business owner fail at is thinking that they are the best at everything. They can do everything. And they don't need help from anyone. Even Elon Musk built PayPal with 10 other people and then he put all that money into his other businesses to become the richest person in the world. But he didn't start out building anything alone. I tell every single person that I do business with now, the story of Jeff Bezos, Jeff Bezos now owns less than 9% of Amazon. He is still one of the richest people in the world. But he has sold stocks off to strategic partnerships year after year after year after year making him billions and billions of dollars, while at the same time making Amazon more and more powerful through those strategic partnerships. So if you want to build a massive, massive business, be extremely wealthy and be extremely successful, search out strategic partnerships and win together.

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